S04E18: The Peterson Principle
Norm gets some dirt on his main competitor for a promotion but hesitates to use it.
Previous Episode 
Season 1
Give Me a Ring Sometime
S1E1 / 30 Sep 1982
Sam's Women
S1E2 / 07 Oct 1982
The Tortelli Tort
S1E3 / 14 Oct 1982
Sam at Eleven
S1E4 / 21 Oct 1982
Coach's Daughter
S1E5 / 28 Oct 1982
Any Friend of Diane's
S1E6 / 04 Nov 1982
Friends, Romans, Accountants
S1E7 / 11 Nov 1982
Truce or Consequences
S1E8 / 18 Nov 1982
Coach Returns to Action
S1E9 / 25 Nov 1982
Endless Slumper
S1E10 / 02 Dec 1982
One for the Book
S1E11 / 09 Dec 1982
The Spy Who Came in for a Cold One
S1E12 / 16 Dec 1982
Now Pitching, Sam Malone
S1E13 / 06 Jan 1983
Let Me Count the Ways
S1E14 / 13 Jan 1983
Father Knows Last
S1E15 / 20 Jan 1983
The Boys in the Bar
S1E16 / 27 Jan 1983
Diane's Perfect Date
S1E17 / 10 Feb 1983
No Contest
S1E18 / 17 Feb 1983
Pick a Con... Any Con
S1E19 / 24 Feb 1983
Someone Single, Someone Blue
S1E20 / 03 Mar 1983
Showdown (1)
S1E21 / 24 Mar 1983
Showdown (2)
S1E22 / 31 Mar 1983
Season 2
Power Play
S2E1 / 29 Sep 1983
Little Sister Don't Cha
S2E2 / 13 Oct 1983
Personal Business
S2E3 / 20 Oct 1983
Homicidal Ham
S2E4 / 27 Oct 1983
Sumner's Return
S2E5 / 03 Nov 1983
Affairs of the Heart
S2E6 / 10 Nov 1983
Old Flames
S2E7 / 17 Nov 1983
Manager Coach
S2E8 / 24 Nov 1983
They Called Me Mayday
S2E9 / 01 Dec 1983
How Do I Love Thee, Let Me Call You Back
S2E10 / 08 Dec 1983
Just Three Friends
S2E11 / 15 Dec 1983
Where There's a Will...
S2E12 / 22 Dec 1983
Battle of the Exes
S2E13 / 05 Jan 1984
No Help Wanted
S2E14 / 12 Jan 1984
And Coachie Makes Three
S2E15 / 19 Jan 1984
Cliff's Rocky Moment
S2E16 / 26 Jan 1984
Fortune and Men's Weight
S2E17 / 02 Feb 1984
Snow Job
S2E18 / 09 Feb 1984
Coach Buries a Grudge
S2E19 / 16 Feb 1984
Norman's Conquest
S2E20 / 23 Feb 1984
I'll Be Seeing You (1)
S2E21 / 03 May 1984
I'll Be Seeing You (2)
S2E22 / 10 May 1984
Season 3
Rebound (1)
S3E1 / 27 Sep 1984
Rebound (2)
S3E2 / 04 Oct 1984
I Call Your Name
S3E3 / 18 Oct 1984
Fairy Tales Can Come True
S3E4 / 25 Oct 1984
Sam Turns the Other Cheek
S3E5 / 01 Nov 1984
Coach in Love (1)
S3E6 / 08 Nov 1984
Coach in Love (2)
S3E7 / 15 Nov 1984
Diane Meets Mom
S3E8 / 22 Nov 1984
An American Family
S3E9 / 29 Nov 1984
Diane's Allergy
S3E10 / 06 Dec 1984
Peterson Crusoe
S3E11 / 13 Dec 1984
A Ditch in Time
S3E12 / 20 Dec 1984
Whodunit?
S3E13 / 03 Jan 1985
The Heart is a Lonely Snipe Hunter
S3E14 / 10 Jan 1985
King of the Hill
S3E15 / 24 Jan 1985
Teacher's Pet
S3E16 / 31 Jan 1985
The Mail Goes to Jail
S3E17 / 07 Feb 1985
Bar Bet
S3E18 / 14 Feb 1985
Behind Every Great Man
S3E19 / 21 Feb 1985
If Ever I Would Leave You
S3E20 / 28 Feb 1985
The Executive's Executioner
S3E21 / 07 Mar 1985
Cheerio, Cheers
S3E22 / 11 Apr 1985
The Bartender's Tale
S3E23 / 18 Apr 1985
The Belles of St. Clete's
S3E24 / 02 May 1985
Rescue Me
S3E25 / 09 May 1985
Season 4
Birth, Death, Love and Rice
S4E1 / 26 Sep 1985
Woody Goes Belly Up
S4E2 / 03 Oct 1985
Someday My Prince Will Come
S4E3 / 17 Oct 1985
The Groom Wore Clearasil
S4E4 / 24 Oct 1985
Diane's Nightmare
S4E5 / 31 Oct 1985
I Will Gladly Pay You Tuesday
S4E6 / 07 Nov 1985
2 Good 2 Be 4 Real
S4E7 / 14 Nov 1985
Love Thy Neighbor
S4E8 / 21 Nov 1985
From Beer to Eternity
S4E9 / 28 Nov 1985
The Bar Stoolie
S4E10 / 05 Dec 1985
Don Juan Is Hell
S4E11 / 12 Dec 1985
Fools and Their Money
S4E12 / 19 Dec 1985
Take My Shirt...Please?
S4E13 / 09 Jan 1986
Suspicion
S4E14 / 16 Jan 1986
The Triangle
S4E15 / 23 Jan 1986
Cliffie's Big Score
S4E16 / 30 Jan 1986
Second Time Around
S4E17 / 06 Feb 1986
The Peterson Principle
S4E18 / 13 Feb 1986
Dark Imaginings
S4E19 / 20 Feb 1986
Save the Last Dance for Me
S4E20 / 27 Feb 1986
Fear is My Co-Pilot
S4E21 / 13 Mar 1986
Diane Chambers Day
S4E22 / 20 Mar 1986
Relief Bartender
S4E23 / 27 Mar 1986
Strange Bedfellows (1)
S4E24 / 01 May 1986
Strange Bedfellows (2)
S4E25 / 08 May 1986
Strange Bedfellows (3)
S4E26 / 15 May 1986
Season 5
The Proposal
S5E1 / 25 Sep 1986
The Cape Cad
S5E2 / 02 Oct 1986
Money Dearest
S5E3 / 09 Oct 1986
Abnormal Psychology
S5E4 / 16 Oct 1986
House of Horrors with Formal Dining and Used Brick
S5E5 / 30 Oct 1986
Tan 'n' Wash
S5E6 / 06 Nov 1986
Young Dr. Weinstein
S5E7 / 13 Nov 1986
Knights of the Scimitar
S5E8 / 20 Nov 1986
Thanksgiving Orphans
S5E9 / 27 Nov 1986
Everyone Imitates Art
S5E10 / 04 Dec 1986
The Book of Samuel
S5E11 / 11 Dec 1986
Dance, Diane, Dance
S5E12 / 18 Dec 1986
Chambers vs. Malone
S5E13 / 08 Jan 1987
Diamond Sam
S5E14 / 15 Jan 1987
Spellbound
S5E15 / 22 Jan 1987
Never Love a Goalie (1)
S5E16 / 29 Jan 1987
Never Love a Goalie (2)
S5E17 / 05 Feb 1987
One Last Fling
S5E18 / 12 Feb 1987
Dog Bites Cliff
S5E19 / 19 Feb 1987
Dinner at Eight-ish
S5E20 / 26 Feb 1987
Simon Says
S5E21 / 05 Mar 1987
The Godfather, Part III
S5E22 / 19 Mar 1987
Norm's First Hurrah
S5E23 / 26 Mar 1987
Cheers: The Motion Picture
S5E24 / 02 Apr 1987
A House Is Not a Home
S5E25 / 30 Apr 1987
I Do, Adieu
S5E26 / 07 May 1987
Season 6
Home Is the Sailor
S6E1 / 24 Sep 1987
'I' on Sports
S6E2 / 01 Oct 1987
Little Carla, Happy at Last (1)
S6E3 / 15 Oct 1987
Little Carla, Happy at Last (2)
S6E4 / 22 Oct 1987
The Crane Mutiny
S6E5 / 29 Oct 1987
Paint Your Office
S6E6 / 05 Nov 1987
The Last Angry Mailman
S6E7 / 12 Nov 1987
Bidding on the Boys
S6E8 / 19 Nov 1987
Pudd'n head Boyd
S6E9 / 26 Nov 1987
A Kiss is Still a Kiss
S6E10 / 03 Dec 1987
My Fair Clavin
S6E11 / 10 Dec 1987
Christmas Cheers
S6E12 / 17 Dec 1987
Woody for Hire meets Norman of the Apes
S6E13 / 07 Jan 1988
And God Created Woodman
S6E14 / 14 Jan 1988
Tale of Two Cuties
S6E15 / 21 Jan 1988
Yacht of Fools
S6E16 / 04 Feb 1988
To All the Girls I've Loved Before
S6E17 / 11 Feb 1988
Let Sleeping Drakes Lie
S6E18 / 18 Feb 1988
Airport V
S6E19 / 25 Feb 1988
The Sam in the Gray Flannel Suit
S6E20 / 03 Mar 1988
Our Hourly Bread
S6E21 / 10 Mar 1988
Slumber Party Massacred
S6E22 / 24 Mar 1988
Bar Wars
S6E23 / 31 Mar 1988
The Big Kiss-Off
S6E24 / 28 Apr 1988
Backseat Becky, Up Front
S6E25 / 05 May 1988
Season 7
How to Recede in Business
S7E1 / 27 Oct 1988
Swear to God
S7E2 / 03 Nov 1988
Executive Sweet
S7E3 / 10 Nov 1988
One Happy Chappy in a Snappy Serape
S7E4 / 17 Nov 1988
Those Lips, Those Ice
S7E5 / 24 Nov 1988
Norm, is That You?
S7E6 / 08 Dec 1988
How to Win Friends and Electrocute People
S7E7 / 15 Dec 1988
Jumping Jerks
S7E8 / 22 Dec 1988
Send in the Crane
S7E9 / 05 Jan 1989
Bar Wars II: The Woodman Strikes Back
S7E10 / 12 Jan 1989
Adventures in Housesitting
S7E11 / 19 Jan 1989
Please Mr. Postman
S7E12 / 02 Feb 1989
Golden Boyd
S7E13 / 09 Feb 1989
I Kid You Not
S7E14 / 16 Feb 1989
Don't Paint Your Chickens
S7E15 / 23 Feb 1989
The Cranemakers
S7E16 / 02 Mar 1989
Hot Rocks
S7E17 / 16 Mar 1989
What's Up, Doc?
S7E18 / 30 Mar 1989
The Gift of the Woodi
S7E19 / 06 Apr 1989
Call Me Irresponsible
S7E20 / 13 Apr 1989
Sisterly Love
S7E21 / 27 Apr 1989
The Visiting Lecher
S7E22 / 04 May 1989
Season 8
The Improbable Dream (1)
S8E1 / 21 Sep 1989
The Improbable Dream (2)
S8E2 / 28 Sep 1989
A Bar is Born
S8E3 / 12 Oct 1989
How to Marry a Mailman
S8E4 / 19 Oct 1989
The Two Faces of Norm
S8E5 / 26 Oct 1989
The Stork Brings a Crane
S8E6 / 02 Nov 1989
Death Takes a Holiday on Ice
S8E7 / 09 Nov 1989
For Real Men Only
S8E8 / 16 Nov 1989
Two Girls for Every Boyd
S8E9 / 23 Nov 1989
The Art of the Steal
S8E10 / 30 Nov 1989
Feeble Attraction
S8E11 / 07 Dec 1989
Sam Ahoy
S8E12 / 14 Dec 1989
Sammy and the Professor
S8E13 / 04 Jan 1990
What is... Cliff Clavin?
S8E14 / 18 Jan 1990
Finally! (1)
S8E15 / 25 Jan 1990
Finally! (2)
S8E16 / 01 Feb 1990
Woody or Won't He
S8E17 / 08 Feb 1990
Severe Crane Damage
S8E18 / 15 Feb 1990
Indoor Fun with Sammy and Robby
S8E19 / 22 Feb 1990
50-50 Carla
S8E20 / 08 Mar 1990
Bar Wars III: The Return of Tecumseh
S8E21 / 15 Mar 1990
Loverboyd
S8E22 / 29 Mar 1990
The Ghost and Mrs. Lebec
S8E23 / 12 Apr 1990
Mr. Otis Regrets
S8E24 / 19 Apr 1990
Cry Hard (1)
S8E25 / 26 Apr 1990
Cry Harder (2)
S8E26 / 03 May 1990
Season 9
Love Is a Really, Really, Perfectly Okay Thing
S9E1 / 20 Sep 1990
Cheers Fouls Out
S9E2 / 27 Sep 1990
Rebecca Redux
S9E3 / 04 Oct 1990
Where Nobody Knows Your Name
S9E4 / 11 Oct 1990
Ma Always Liked You Best
S9E5 / 18 Oct 1990
Grease
S9E6 / 25 Oct 1990
Breaking In Is Hard to Do
S9E7 / 01 Nov 1990
Bad Neighbor Sam
S9E8 / 15 Nov 1990
Veggie-Boyd
S9E9 / 22 Nov 1990
Norm and Cliff's Excellent Adventure
S9E10 / 06 Dec 1990
Woody Interruptus
S9E11 / 13 Dec 1990
Honor Thy Mother
S9E12 / 03 Jan 1991
Achilles Hill
S9E13 / 10 Jan 1991
The Days of Wine and Neuroses (1)
S9E14 / 24 Jan 1991
Wedding Bell Blues (2)
S9E15 / 31 Jan 1991
I'm Getting My Act Together and Sticking It in Your Face
S9E16 / 07 Feb 1991
Sam Time Next Year
S9E17 / 14 Feb 1991
Crash of the Titans
S9E18 / 21 Feb 1991
It's a Wonderful Wife
S9E19 / 28 Feb 1991
Cheers Has Chili
S9E20 / 14 Mar 1991
Carla Loves Clavin
S9E21 / 21 Mar 1991
Pitch It Again, Sam
S9E22 / 28 Mar 1991
Rat Girl
S9E23 / 04 Apr 1991
Home Malone
S9E24 / 25 Apr 1991
Uncle Sam Wants You
S9E25 / 02 May 1991
Season 10
Baby Balk
S10E1 / 19 Sep 1991
Get Your Kicks on Route 666
S10E2 / 26 Sep 1991
Madame LaCarla
S10E3 / 03 Oct 1991
The Norm Who Came to Dinner
S10E4 / 10 Oct 1991
Ma's Little Maggie
S10E5 / 17 Oct 1991
Unplanned Parenthood
S10E6 / 24 Oct 1991
Bar Wars V: The Final Judgement
S10E7 / 31 Oct 1991
Where Have All the Floorboards Gone?
S10E8 / 07 Nov 1991
Head Over Hill
S10E9 / 14 Nov 1991
A Fine French Whine
S10E10 / 21 Nov 1991
I'm Okay, You're Defective
S10E11 / 05 Dec 1991
Go Make
S10E12 / 12 Dec 1991
Don't Shoot... I'm Only the Psychiatrist
S10E13 / 02 Jan 1992
No Rest for the Woody
S10E14 / 09 Jan 1992
My Son, the Father
S10E15 / 16 Jan 1992
One Hugs, the Other Doesn't
S10E16 / 30 Jan 1992
A Diminished Rebecca with a Suspended Cliff
S10E17 / 06 Feb 1992
License to Hill
S10E18 / 13 Feb 1992
Rich Man, Wood Man
S10E19 / 20 Feb 1992
Smotherly Love
S10E20 / 27 Feb 1992
Take Me Out of the Ball Game
S10E21 / 26 Mar 1992
Rebecca's Lover... Not
S10E22 / 23 Apr 1992
Bar Wars VI: This Time It's for Real
S10E23 / 30 Apr 1992
Heeeeeere's... Cliffy!
S10E24 / 07 May 1992
An Old-Fashioned Wedding
S10E25 / 14 May 1992
Season 11
The Little Match Girl
S11E1 / 24 Sep 1992
The Beer is Always Greener
S11E2 / 01 Oct 1992
The King of Beers
S11E3 / 08 Oct 1992
The Magnificent Six
S11E4 / 22 Oct 1992
Do Not Forsake Me O' My Postman
S11E5 / 29 Oct 1992
Teaching with the Enemy (1)
S11E6 / 05 Nov 1992
The Girl in the Plastic Bubble (2)
S11E7 / 12 Nov 1992
Ill-Gotten Gaines
S11E8 / 19 Nov 1992
Feelings... Whoa, Whoa, Whoa
S11E9 / 03 Dec 1992
Daddy's Little Middle-Aged Girl
S11E10 / 10 Dec 1992
Love Me, Love My Car
S11E11 / 17 Dec 1992
Sunday Dinner
S11E12 / 07 Jan 1993
Norm's Big Audit
S11E13 / 14 Jan 1993
It's a Mad, Mad, Mad, Mad Bar
S11E14 / 21 Jan 1993
Loathe and Marriage
S11E15 / 04 Feb 1993
Is There a Doctor in the Howe? (1)
S11E16 / 11 Feb 1993
The Bar Manager, The Shrink, His Wife and Her Lover (2)
S11E17 / 18 Feb 1993
The Last Picture Show
S11E18 / 25 Feb 1993
Bar Wars VII: The Naked Prey
S11E19 / 18 Mar 1993
Look Before You Sleep
S11E20 / 01 Apr 1993
Woody Gets an Election
S11E21 / 22 Apr 1993
It's Lonely on the Top
S11E22 / 29 Apr 1993
Rebecca Gaines, Rebecca Loses
S11E23 / 06 May 1993
The Guy Can't Help It
S11E24 / 13 May 1993
One for the Road
S11E25 / 20 May 1993
Ted Danson
Sam Malone
Kirstie Alley
Rebecca Howe
Rhea Perlman
Carla Tortelli
George Wendt
Norm Peterson
John Ratzenberger
Cliff Clavin
Woody Harrelson
Woody Boyd
